For the longest time, I pondered the same question…
What’s the secret? What was I missing?
I observed all the gurus effortlessly acquiring clients…
Meanwhile, I depended solely on word of mouth and had to drive for Uber to supplement my income…
My most significant breakthrough occurred on my last day as an Uber driver…
I was parked near the airport, awaiting my next client…
Suddenly, my phone pinged with an alert for my next ride…
“Yes! I’ve got a client!” I exclaimed…
But then I stopped abruptly, realizing I hadn’t actually gained a client…
Uber had.
I was merely the guy driving their clients around…
It struck me that as long as I lacked the know-how to acquire clients, I would always be at the mercy of those who did.
I realized that no matter how proficient I was at creating websites…
Mastering client acquisition was the missing piece…
After dropping off Uber’s client that day…
I deleted the app and dedicated myself to mastering Client Acquisition for websites…
Fast forward to today, I not only possess the skills, knowledge, and systems to secure high-ticket clients every month…
But I’ve been doing it for over a decade and also mentor others on how to achieve the same and grow their website business to six figures…
To keep this post concise, I will break it down into four parts that cover how to acquire high-ticket website clients every month…
Part 1: The Offer (If you think you know this, yet aren’t predictably getting clients, consider that you might not)
No matter what anyone tells you about acquiring clients, nothing will work unless…
You have what I like to call a “Take My Money Offer.”
Consider Uber, for instance. The reason they dominated a massive industry was their “Take My Money Offer”…
Taxi’s offer involved raising your hand or whistling to catch a driver’s attention for a pickup at an inconvenient location in a car that wasn’t always well-maintained, without truly knowing how much the ride would cost…
Uber’s offer allowed you to open your phone, and with one click, have a person conveniently waiting for you in a clean car with bottles of water, knowing exactly how much you’re paying.
Uber’s offer was simply too good to ignore…
I invite you to scrutinize your offer and ask yourself, “Do I have a ‘Take My Money Offer,’ or is it more like the taxi’s offer?…
Just like taxis, “Do I blend in with everyone else, or is what I offer unique and different?”
It’s crucial to understand that your offer is NOT your fulfillment.
Your offer is the result of your fulfillment, NOT the fulfillment itself. Many people confuse the two, leading to…
Challenges in acquiring clients…
In the next post, I’ll dive deeper to clarify the most significant misconception blocking people from expanding their website business…
See you tomorrow!
Create a great day!
- Alejandro